Thrift Retail Merchandising e-book
Thrift is the most amazing business. Random people drop off random stuff that has to be turned into a pleasant, stoppable not random retail store. It’s part art, part science, part luck.
The focus here is on taking traditional retail principles and adapting them to the thrift environment. There isn’t always a one-to-one correlation, yet many parts can be applied to great effect.
Today’s thrift shoppers expect more than their parents and grandparents. Market leaders like Goodwill have raised their game time and time again. There are differences between regions, but overall their stores are neat, clean, stoppable, and look professional. Online marketplaces have also totally changed the game.
In this ebook, we focus on making a sales floor look appealing and shoppable. It isn’t the only component of a successful thrift shop, but it is hard to win without a nice-looking store.
Chapters include:
The Single Most Important Thing in Retail Thrift
The Magic of a Full Store
The Importance of Good First Impressions
Seamless Shopping Experiences
Cross Merchandising
Displays and Features That Matter
Last Impressions, Clutter at the Checkout
First price right price
Three Great Donated Categories to Feature at the Checkout in Thrift
Dig Deeper into Donated Jewelry
What About Donated Purses?
Thrifty Shoes are Profitable Shoes
Sell Controversial Items, Or Not
Stuff That Can’t or Shouldn’t Be Resold in Thrift Stores
Why I Love and Hate New Goods in Second-Hand Stores
How Does Your Store Smell?
A PDF ebook covering merchandising best practices in a thrift store.